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BOOK EXCERPT:
This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.
Product Details :
Genre |
: Business & Economics |
Author |
: E. Jones and C. Haven |
Publisher |
: CABI |
Release |
: 2005 |
File |
: 408 Pages |
ISBN-13 |
: 1845930886 |
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BOOK EXCERPT:
Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.
Product Details :
Genre |
: Business & Economics |
Author |
: John Buswell |
Publisher |
: CABI |
Release |
: 2016-12-20 |
File |
: 324 Pages |
ISBN-13 |
: 9781780645445 |
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BOOK EXCERPT:
The extraordinary beauty, cultural wealth, and diversity of EU's coastal areas have designated them as one of the preferred destinations for many holiday-goers. The numerous businesses that operate in these heavily traveled areas have to struggle with other similarly-minded companies and with providing sustainable practices for the people and surrounding area. Managing, Marketing, and Maintaining Maritime and Coastal Tourism is a pivotal reference source that provides vital material on the application of multidisciplinary and interdisciplinarity logic surrounding sea tourism. While highlighting topics such as destination marketing, event management, and global business, this publication explores the dynamic capabilities and the methods of overall management of hospitality by the sea. This book is ideally designed for marketers, advertisers, tour directors, cruise directors, travel agents, port managers, coastal cities managers, event coordinators, academics, students, researchers, policymakers, public managers, and tourism entrepreneurs.
Product Details :
Genre |
: Business & Economics |
Author |
: Morais de Brito, Mónica |
Publisher |
: IGI Global |
Release |
: 2019-11-29 |
File |
: 325 Pages |
ISBN-13 |
: 9781799815242 |
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BOOK EXCERPT:
This handbook explores and critically examines both positive and negative impacts of tourism development focusing on the past, present and future issues, challenges and trends from a multidisciplinary global perspective. Through a comparative approach involving international case studies, this book explores our understanding of tourism impacts and contributes to the theoretical development on relationships between tourism impacts and community support for tourism development. This handbook focuses on a variety of geographical locations, drawing from the knowledge and expertise of highly regarded academics from around the world. Specifically, it explores the adoption and implementation of various tourism development and impact management approaches in a wide range of global contexts, while identifying their trends, issues and challenges. It addresses strategies relating to innovation, sustainability and social responsibility, and critically reviews the economic, sociocultural, environmental, political and technological impacts of tourism. The text also identifies future trends and issues, as well as exploring the methods used to study tourism impacts. Conveying the latest thinking and research, this handbook will be a key reference for students, researchers and academics of tourism, as well as development studies, geography, cultural studies, sustainability and business, encouraging dialogue across disciplinary boundaries and areas of study.
Product Details :
Genre |
: Business & Economics |
Author |
: Dogan Gursoy |
Publisher |
: Routledge |
Release |
: 2019-04-29 |
File |
: 689 Pages |
ISBN-13 |
: 9781351025089 |
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BOOK EXCERPT:
Heritage, Culture and Society contains the papers presented at the 3rd International Hospitality and Tourism Conference (IHTC2016) & 2nd International Seminar on Tourism (ISOT 2016), Bandung, Indonesia, 10—12 October 2016). The book covers 7 themes: i) Hospitality and tourism management ii) Hospitality and tourism marketing iii) Current trends in hospitality and tourism management iv) Technology and innovation in hospitality and tourism v) Sustainable tourism vi) Gastronomy, foodservice and food safety, and vii) Relevant areas in hospitality and tourism Heritage, Culture and Society is a significant contribution to the literature on Hospitality and Tourism, and will be of interest to professionals and academia in both areas.
Product Details :
Genre |
: Business & Economics |
Author |
: Salleh Mohd Radzi |
Publisher |
: CRC Press |
Release |
: 2016-10-26 |
File |
: 1017 Pages |
ISBN-13 |
: 9781315386966 |
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BOOK EXCERPT:
This book explores the ways in which information and communication technologies (ICTs) offer a powerful tool for the development of smart tourism. Numerous examples are presented from across the entire spectrum of cultural and heritage tourism, including art, innovations in museum interpretation and collections management, cross-cultural visions, gastronomy, film tourism, dark tourism, sports tourism, and wine tourism. Emphasis is placed on the importance of the smart destinations concept and a knowledge economy driven by innovation, creativity, and entrepreneurship. New modes of tourism management are described, and tourism products, services, and strategies for the stimulation of economic innovation and promotion of knowledge transfer are outlined. The potential of diverse emerging ICTs in this context is clearly explained, covering location-based services, internet of things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality. The book is edited in collaboration with the International Association of Cultural and Digital Tourism (IACuDiT) and includes the proceedings of the Third International Conference on Cultural and Digital Tourism.
Product Details :
Genre |
: Business & Economics |
Author |
: Vicky Katsoni |
Publisher |
: Springer |
Release |
: 2017-02-21 |
File |
: 502 Pages |
ISBN-13 |
: 9783319477329 |
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BOOK EXCERPT:
People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way to remain competitive in markets where globalisation and technology have turned products and services into commodities. This book draws together academic and practitioner insights into the consumer experience by combining the perspectives of the tourist consumer with that of experience managers, supported by examples from tourism, leisure, hospitality, sport and event contexts. With contributions from established and emerging international scholars, it is organised into three sections: understanding experiences, researching experiences and managing experiences. It aims to provide students, researchers and managers with a stimulating overview of the current research and managerial issues in the field and as well as a resource to guide their further reading.
Product Details :
Genre |
: Business & Economics |
Author |
: Michael Morgan |
Publisher |
: Channel View Publications |
Release |
: 2010-09-01 |
File |
: 260 Pages |
ISBN-13 |
: 9781845412036 |
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BOOK EXCERPT:
Theory and Practice in Hospitality and Tourism Research includes 111 contributions from the 2nd International Hospitality and Tourism Conference 2014 (Penang, Malaysia, 2-4 September 2014), and covers a comprehensive range of topics, including:- Hospitality management- Hospitality & tourism marketing- Tourism management- Technology & innova
Product Details :
Genre |
: Business & Economics |
Author |
: Salleh Mohd Radzi |
Publisher |
: CRC Press |
Release |
: 2014-08-12 |
File |
: 624 Pages |
ISBN-13 |
: 9781315737355 |
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BOOK EXCERPT:
Facilities planning for tourism, hospitality and events (THE) is an important subject from both theoretical and applied perspectives, as land, property and resources represent major components of the foundation of the industry. As future managers, it is imperative that students have a sound basic knowledge of property and the various resources, systems and services associated with it. Covering important contemporary subjects such as sustainable planning and environmental management, this book considers the planning, development and management of facilities operations from several key perspectives, drawing upon the expertise of complementary experts in the design, management and development of THE facilities.
Product Details :
Genre |
: Business & Economics |
Author |
: Ahmed Hassanien |
Publisher |
: CABI |
Release |
: 2013 |
File |
: 383 Pages |
ISBN-13 |
: 9781780640341 |
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BOOK EXCERPT:
Sustainable management is an important consideration for businesses and organisations. By looking at mega events, sports events, conferences and festivals, this book uses best practice case studies to illustrate sustainable management issues and practical considerations that managers need to apply.
Product Details :
Genre |
: Travel |
Author |
: Razaq Raj |
Publisher |
: CABI |
Release |
: 2009 |
File |
: 282 Pages |
ISBN-13 |
: 9781845935245 |