Write great search-optimized, customer-optimized web copy! (No experience? No problem!) Need to put together a website? Or post to your company’s Facebook page? Or write a great Google AdWords ad? You know it’s important. Your image is at stake. Maybe a lot ofmoney, too. But you’re not a professional web copywriter. Where do you start? Right here. Million-selling author Michael Miller will teach you, show you, guide you–even if you’ve never done it before! Think you can’t write? Hate to write? Forget school: Here are all the professional-quality online copywriting tips and tricks you need right now. Miller will help you find your voice, organize your message, use links, get great search results, and a whole lot more. Best of all, you’ll learn how to grab hold of people in seconds–because that’s all the time you’ve got! • The perfect web copywriting guide for every entrepreneur, small businessperson, blogger, and website owner • Keep it short, keep it simple! • Think like your readers, fire them up, and get them to act! • Write text that search engines and humans will both love • Be absolutely clear! Squeeze all the confusion out of your content • Make sure you know just enough grammar and punctuation • Combine text and visuals to make them both work better • Choose the right delivery formats • Integrate your copy into an existing web page design • Work well with web designers and developers Detailed, expert guidance for writing: • Web pages • Online articles • Blog posts • Social media updates • Web ads • Email promos & newsletters • Online press releases • Online help & FAQs • Smartphone & tablet content • Web interfaces Michael Miller has written 100+ non-fiction books, including The Ultimate Web Marketing Guide; B2B Digital Marketing; Using Google® AdWords and AdSense; Using Google® Search; The Complete Idiot’s Guide to Search Engine Optimization; Sams Teach Yourself Google Analytics in 10 Minutes; and Facebook for Grown-Ups. Miller’s books have sold more than one million copies worldwide. He has earned a reputation for clearly explaining technical subjects to non-technical readers, and offering exceptionally useful real-world advice on complex topics.

Practical strategies to support your English language learners The ELL Teacher’s Toolbox is a practical, valuable resource to be used by teachers of English Language Learners, in teacher education credential programs, and by staff development professionals and coaches. It provides hundreds of innovative and research-based instructional strategies you can use to support all levels of English Language Learners. Written by proven authors in the field, the book is divided into two main sections: Reading/Writing and Speaking/Listening. Each of those sections includes “Top Ten” favorites and between 40 and 70 strategies that can be used as part of multiple lessons and across content areas. Contains 60% new strategies Features ready-to-use lesson plans Includes reproducible handouts Offers technology integration ideas The percentage of public school students in the U.S. who are English language learners grows each year—and with this book, you’ll get a ton of fresh, innovative strategies to add to your teaching arsenal.

Focuses on supporting students' academic development with targeted vocabulary instruction and provides strategies for vocabulary acquisition, read-alouds, independent reading, and decoding unknown words.

The ‘nuts and bolts’ of supporting an inclusive program or implementing a new one! Helping teachers meet all students’ learning needs in today’s diverse classrooms, this comprehensive resource shows how to establish an inclusive education program or enrich an existing one. The author provides strategies to assist students who are in special programs, who may be at risk, or who simply need additional support to be successful. Offering 108 reproducible forms and a complete resources section, this practical guide covers: Reading and written language accommodations Strategies for daily assignments and assessments Teaching strategies for mathematics Approaches for improving student behavior

Reading Together provides students with crucial strategies for approaching the kinds of texts they will encounter throughout their academic careers. With its focus on reading for meaning and cooperative learning, the Student's Book provides students with critical strategies for approaching the kinds of texts they will encounter throughout their academic careers. It features readings on the media, immigration, and the environment, as well as presents opportunities to develop vocabulary through dictionary lessons and word webs.

Do you struggle with creating engaging lessons for sixth grade students? If so, Brain-Powered Lessons to Engage All Learners is your answer. This resource provides fun, appealing, and rigorous lessons based on brain-powered strategies. The eight strategies included in these lessons are designed around how the brain learns as a foundation. Students will look forward to using the strategies and learning new content--ultimately resulting in higher student success. Get ready to move your classroom to a whole new level of excitement and learning!

This book constitutes the proceedings of the 21st International Conference on Web Information Systems Engineering, WISE 2020, held in Amsterdam, The Netherlands, in October 2020. The 81 full papers presented were carefully reviewed and selected from 190 submissions. The papers are organized in the following topical sections: Part I: network embedding; graph neural network; social network; graph query; knowledge graph and entity linkage; spatial temporal data analysis; and service computing and cloud computing Part II: information extraction; text mining; security and privacy; recommender system; database system and workflow; and data mining and applications

Everyday Content-Area Writing shows intermediate-grade teachers how to integrate writing into daily instruction and use it as an authentic, engaging tool that will develop deeper content-area understanding. Kathleen Kopp's fun and creative, write-to-learn strategies span the gamut of math, science, and social studies to show you how to make writing a time-saving, valuable part of your instructional day. Everyday Content-Area Writing includes: strategies to build background; foster review, follow-up, and practice through individual and group activities; and teach content-area vocabulary; note-taking tactics, organizational methods, and ways to save time while bringing meaning to learning; explanations and guidelines for formative assessments that guide instruction and summative, post-unit assessments that evaluate student learning; original ideas for incorporating technology inside and outside the classroom, publishing student work, and differentiating instruction; and tips for establishing a supportive writing environment. Suggested writing resources, ready-to-go templates, unit assessment plans, sample projects, and prompts round out this resource.

This book showcases effective ways to build the vocabulary knowledge K-8 learners need to engage meaningfully in reading, writing, and discussion on academic subjects. The distinguished authors draw on decades of classroom experience to explain what academic vocabulary is, how it fits into the Common Core State Standards, and how targeting vocabulary can enhance conceptual understanding in English language arts, social studies, and math and science. Rich classroom vignettes, teaching tips, and examples of student work are included. The book also features helpful figures, word lists, discussion questions, and recommended print and online resources.

"This is a fascinating study. Sue Teele has provided a compelling challenge to the stultifying one-size-fits-all approach to the teaching of reading. Her book is a bold and worthy entry in this critical national educational debate." Carlos Cortes, Professor Emeritus of History University of California, Riverside Make breakthroughs with your beginning and struggling readers! Applying current brain research, social-emotional findings, and the theory of multiple intelligences to more traditional approaches to teaching reading, this exciting resource helps teachers unlock the door to literacy by teaching to the individual and unique strengths of their students. Special features include: New directions for teaching reading An overview of the brain′s structure and how individual differences influence the reading process An examination of the theory of multiple intelligences and how its application can significantly increase the effectiveness of traditional reading and writing instructional methods Case studies, practical diagrams, maps and charts illustrating techniques that will improve decoding, comprehension, and writing skills Innovative strategies for teaching reading to English Language Learners Dr. Teele′s multifaceted integrated model for teaching reading will help teachers instill in their students a joy for reading while they are developing their reading skills and enhancing their creative potential. Teachers, administrators, and parents alike will be amazed by the leaps and bounds their struggling readers make!