Keeping Up, Moving Ahead, and Getting the Career you want

101 Ways to Make Generaitons X, Y and Zoomers Happy at Work- For Business Owners and Managers

#1 Best Selling Information Security Book by Taylor & Francis in 2019, 2020, 2021 and 2022! 2020 Cybersecurity CANON Hall of Fame Winner! Todd Fitzgerald, co-author of the ground-breaking (ISC)2 CISO Leadership: Essential Principles for Success, Information Security Governance Simplified: From the Boardroom to the Keyboard, co-author for the E-C Council CISO Body of Knowledge, and contributor to many others including Official (ISC)2 Guide to the CISSP CBK, COBIT 5 for Information Security, and ISACA CSX Cybersecurity Fundamental Certification, is back with this new book incorporating practical experience in leading, building, and sustaining an information security/cybersecurity program. CISO COMPASS includes personal, pragmatic perspectives and lessons learned of over 75 award-winning CISOs, security leaders, professional association leaders, and cybersecurity standard setters who have fought the tough battle. Todd has also, for the first time, adapted the McKinsey 7S framework (strategy, structure, systems, shared values, staff, skills and style) for organizational effectiveness to the practice of leading cybersecurity to structure the content to ensure comprehensive coverage by the CISO and security leaders to key issues impacting the delivery of the cybersecurity strategy and demonstrate to the Board of Directors due diligence. The insights will assist the security leader to create programs appreciated and supported by the organization, capable of industry/ peer award-winning recognition, enhance cybersecurity maturity, gain confidence by senior management, and avoid pitfalls. The book is a comprehensive, soup-to-nuts book enabling security leaders to effectively protect information assets and build award-winning programs by covering topics such as developing cybersecurity strategy, emerging trends and technologies, cybersecurity organization structure and reporting models, leveraging current incidents, security control frameworks, risk management, laws and regulations, data protection and privacy, meaningful policies and procedures, multi-generational workforce team dynamics, soft skills, and communicating with the Board of Directors and executive management. The book is valuable to current and future security leaders as a valuable resource and an integral part of any college program for information/ cybersecurity.

Today's 18-to-40-year-olds make for a notoriously elusive group of consumers: they're savvy, sophisticated, and particular. They're all but immune to traditional advertising and have an instinctive sense of quality and fair pricing. Inundated with choices, they are drawn to brands that satisfy not just what they need, but what they crave. At the same time, these consumers are spending money like it's going out of style. Generation X has firmly refuted its slacker reputation and is nearing the height of its earning potential. Generation Y has more buying power than any previous generation of teens and twentysomethings. But how to win their attention and loyalty? In Mind Your X's and Y's, Lisa Johnson proves that the buying habits of 18-to-40-year-olds can be anticipated. Johnson, coauthor of Don't Think Pink and a leading marketing consultant, pinpoints the new rules of engagement for this Connected Generation. Based on her own and others' groundbreaking research, she looks into the heart of the Gen X and Y psyche to identify its ten core cravings -- for adventure, for high-concept design, for new families and social networks, and for personal storytelling, to name a few. This revolutionary book is packed with fascinating case studies of established and breakaway brands from every major industry, interviews with dozens of maverick thinkers and hundreds of consumers, and numerous revealing statistics. Johnson analyzes the scope of each craving to determine how it drives specific buying behaviors and offers relevant data that illustrate its impact. Mind Your X's and Y's equips anyone who wants to reach these consumers -- brand managers and their advertising, online, creative, packaging, events, and promotions teams; small-business owners and their marketing staff; advertising agencies and specialists -- with the know-how to transform market research into profitable strategies. Members of Generations X and Y are the most coveted and hard-to-reach consumers in the marketplace. Mind Your X's and Y's is a master class in how to create compelling brands for this Connected Generation.

Examining the subtle forms of aggression, violence, and harassment that occur in our society and manifest in institutions and places of work, the expert contributors collected here describe the experience of social marginalization and expose how vulnerable individuals work to navigate exclusionary climates. This volume explores how bodies disrupt the status quo in multiple contexts and locations; provides insights into how institutions are structured and how practices that may cause harm are maintained; and, finally, considers progressive and proactive alternatives. This book will be a key resource for academics and professionals in education, sociology, nursing, law, business and political science, as well as organizations and policymakers grappling with aggression in the workplace.

This book presents selected theoretical and empirical papers from the 26th and 27th Eurasia Business and Economics Society (EBES) Conferences, held in Prague, Czech Republic, and Bali, Indonesia. Covering diverse areas of business and management in various geographic regions, it addresses a range of current topics, such as human resources, management, SMEs and marketing. It also includes related studies that analyze management and marketing aspects, e.g. workplace learning, gamification in business, resilience and entrepreneurship, the use of IT tools in small businesses, and dynamic marketing capabilities in an intercultural environment.

Step-by-step guidance to key fundraising methods to attract, engage, and retain donors of all ages Fundraising and the Next Generation brings readers up to date on cases, research, opportunities, and challenges regarding philanthropy's next generation. Readers will learn practical strategies for cultivation, solicitation, and stewardship of Gen X and Y philanthropists using new technologies and traditional tools. Fundraising and the Next Generation covers the behaviors, key characteristics, and approaches for working with philanthropists under the age of forty. In addition, other age cohorts will be discussed to provide perspective, comparison, and related strategies. Includes step-by-step tools for setting up next gen technology in your organization and engaging Gen X and Y as donors Features a glossary of social media terms, a list of academic resources for development and professional advancement, and an assessment toolkit Defines the key characteristics of the four current generations, their habits for charitable giving, and how every development office can successfully engage them in philanthropy Provides a website with additional information beyond the book Savvy fundraising leaders understand that successful and sustained philanthropy is not just an issue for today. Long-term planning and diversified strategies allow fundraisers to access every prospective contribution possible. Timely and relevant, Fundraising and the Next Generation brings readers up to date on cases, research, opportunities, and challenges regarding philanthropy's next generation.

THE MENTOR'S GUIDE Second Edition Thoughtful and rich with advice, The Mentor's Guide explores the critical process of mentoring and presents practical tools for facilitating the experience from beginning to end. Managers, teachers, and leaders from any career, professional, or educational setting can successfully navigate the learning journey by using the hands-on exercises in this unique resource. "The need for mentoring has never been greater. Securing a new generation of diverse leaders and the need for sustainable change are not easy tasks. As I renew my commitment to mentoring, The Mentor's Guide is the tool I want by my side. It is jam-packed with everything I need to be successful and more new exercises, concrete examples, and a road map for building an effective relationship." PERNILLE LOPEZ, global human resource manager, The IKEA Group "The Mentor's Guide remains the go-to book for those seeking to make their practice of mentorship as helpful and accessible as possible. Practically written and grounded in a solid understanding of how adults learn, this is an invaluable resource." STEPHEN D. BROOKFIELD, Distinguished University Professor, University of St. Thomas "Across all industries, we look to leaders to deliver broad-based results through others. The Mentor's Guide is an excellent resource for leaders interested in unleashing the potential of their team members. There is no greater gift that leaders can give their teams than to develop themselves." KATHY BOLLINGER, president, Arizona West Region Banner Health "The Mentor's Guide provides poignant insights and pragmatic instruction for conveying wise advice that fosters insight and facilitates growth. A must-read for anyone who cares about the power and potential of talent." CHIP R. BELL, author, Managers as Mentors "After more than a decade, The Mentor's Guide is still the best. It has stood the test of time and remains an indispensable tool for mentors across all fields." LAURENT PARKS DALOZ, author, Mentor: Guiding the Journey of Adult Learners

The Proceeding includes the research contribution from the International Conference on Next-Gen Technologies in Computational Intelligence (NGTCA 2023) held on March 24th 2023 at Vels Institute of Science, Technology and Advanced Studies. NGCTA 2023 is the flagship conference of the Computer Society of India (Region 7). Computer Society of India (CSI) is the largest association of IT professionals in India. CSI is a non-profit organization established in 1965 and its members are committed to the advancement of theory and practice of Computer Engineering and Technology Systems. The Mission of CSI is to facilitate research, knowledge sharing, learning, and career enhancement for all categories of IT professionals, while simultaneously inspiring and nurturing new entrants into the industry and helping them to integrate into the IT community. At present, CSI has 76chapters across India, over 550 student branches with 1,00,000 plus members. It serves its members through technical events, seminars, workshops, conferences, publications & journals, research projects, competitions, special interest groups, awards & recognitions, etc. Various CSI chapters conduct Research Convention every year.

This book, focused on the analysis of regional integration and dynamism in Latin American countries, takes a multidisciplinary approach to international business. It uses case studies of major industries to explore the impact of the Pacific Alliance.