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BOOK EXCERPT:
Every company needs a platform to thrive. How can you succeed when your markets get platform-crowded? This book – a how-to-win playbook – shows you the way.
Product Details :
Genre |
: Business & Economics |
Author |
: Ted Moser |
Publisher |
: Emerald Group Publishing |
Release |
: 2023-12-10 |
File |
: 376 Pages |
ISBN-13 |
: 9781804552988 |
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BOOK EXCERPT:
The Book "Massive Open Online Courses (MOOCs) For Everyone", is the most comprehensive educational web resource book that will explore the most famous innovative educational paradigm MOOC, online learning platforms and world’s prestigious higher education institutions which are offering open online courses at free of cost. The book will also cover the short history about the term, potential benefits of participation in an open online course, and how MOOCs have been transforming/revolutionizing/disseminating the ecosystem of education using advanced technologies and innovative pedagogical techniques. This book will be useful for learners who are looking for free, open, online courses to learn the new things or would like to improve their level of knowledge on a particular subject. There are vast number of open online courses available in various topics through online learning platforms which are mentioned in this book. By participating in the free open online courses offered by various universities and institutions, learners can become expert in their favorite subject and improve the career in an efficient way. This book was written to benefit the students and lifelong learners to learn anything using free open online educational courses. Unleashing the most useful free open online course Resources: The book will explore the details of 90 online learning platforms and more than 275 higher education institutions and organizations which are participating the movement of MOOCs to offer free open online courses. The book was written to represent in-depth education web resources with 9 Chapters and 155 pages.
Product Details :
Genre |
: Business & Economics |
Author |
: Pethuraja.S |
Publisher |
: Pethuraja.S |
Release |
: 2015-05-02 |
File |
: 162 Pages |
ISBN-13 |
: 9789351262466 |
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BOOK EXCERPT:
What do Amazon, Google, Visa and AirBnB all have in common? They are all platform businesses. They know they can go beyond their industry segments. They capitalize on wider ecosystems that strengthen their offering and expand commercial opportunities. And now your business can do the same. Welcome to the world of platform businesses. In Platform Strategy one of the world's most creative men in business according to Fast Company and a leading strategy professor at a Financial Times top 40 business school show you the ropes. They lead you through the seven steps you can take to turn your business into a successful platform. Learn to harness emerging technologies like artificial intelligence, cement your business into thriving ecosystems and go beyond industry boundaries. Uncover how business leaders at companies as diverse as John Deere, KONE, and Visa are leading their businesses to the future by reinventing their business model. Authors Tero Ojanperä and Timo Vuori distil the disrupters' methods to an actionable blueprint. In Platform Strategy they put the emphasis on what you can do as leader; harness new technologies, work with partners but also crucially, recognize the fear of change in your people and utilize that energy to drive progress. More than just about technology, this book is at the centre of the leadership agenda for the future.
Product Details :
Genre |
: Business & Economics |
Author |
: Tero Ojanperä |
Publisher |
: Kogan Page Publishers |
Release |
: 2021-10-03 |
File |
: 222 Pages |
ISBN-13 |
: 9781398602670 |
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BOOK EXCERPT:
The book provides a comprehensive discussion of the major issues and events surrounding all American presidential elections, from the earliest years of the Republic through the campaign of 2008. Presidential Campaigns, Slogans, Issues, and Platforms: The Complete Encyclopedia is an easy-to-use reference work designed to encourage students and anyone interested in democratic politics to undertake a greater understanding of this complex aspect of American political life. The three-volume work covers each presidential campaign in depth, examining a large number of related issues ranging from the use of social media in modern presidential campaigns to negative campaign ads and key slogans used in every presidential campaign. Volume One contains entries offering specific and focused information on issues, trends, factors, slogans, strategies, and other more detailed elements of presidential campaigning from the first stirrings of the American democratic process to the first decade of the 21st century. Volumes Two and Three provide chronological accounts of every presidential campaign since the ratification of the Constitution through the campaign of 2008, with Volume Two covering the campaign of 1788–89 to the campaign of 1908, and Volume Three covering the campaign of 1912 to the campaign of 2008.
Product Details :
Genre |
: Political Science |
Author |
: Robert North Roberts |
Publisher |
: Bloomsbury Publishing USA |
Release |
: 2012-06-12 |
File |
: 1399 Pages |
ISBN-13 |
: 9780313380938 |
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BOOK EXCERPT:
Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices. By managing these interactions at scale throughout the customer lifecycle, you can optimize the value of your customers and segments through strategic use of Connected CRM (cCRM). This book shows you how to take advantage of the massive growth and proliferation of social and other digital media, with clear strategy for developing the new capabilities, tools, metrics, and processes essential in the age of platform marketing. Coverage includes identity management, audience management, consumer privacy and compliance, media and channel optimization, measurement and attribution, experience design, and integrated technology, plus a discussion on how the company as a whole must evolve to keep pace with marketing's increasingly rapid evolution and capabilities. The expansion of digital platforms has created addressability opportunity through search, video, display, and social media, offering today's foremost opportunity for competitive advantage. This book outlines the capabilities and perspective required to reap the rewards, helping you shift your strategy to align with the demands and expectations of the modern consumer. Develop the tools, metrics, and processes necessary to engage the modern consumer Gain a deep understanding of Connected Customer Relationship Management Leverage trends in technology and analytics to create targeted messages Adjust your company's structure and operations to align with new capabilities The new era of marketing requires thorough understanding of cCRM, along with the knowledge and innovative forethought to thrive in the ever-expanding digital audience platform environment. The Rise of the Platform Marketer gives you an edge, and helps you clear a path to full implementation.
Product Details :
Genre |
: Business & Economics |
Author |
: Craig Dempster |
Publisher |
: John Wiley & Sons |
Release |
: 2015-04-09 |
File |
: 246 Pages |
ISBN-13 |
: 9781119059790 |
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BOOK EXCERPT:
Exploring the theoretical concept of collaborative dynamic capabilities, this book illustrates how service innovation can be achieved in an era of technological convergence. Focusing on e-healthcare systems within hospitals and private businesses, the author provides detailed case studies and answers topical questions about generating service innovation across different industries. Making a new and thought-provoking contribution to research on innovation and technology management, this useful book engages with theory and provides applicable solutions for practitioners to implement in the future.
Product Details :
Genre |
: Business & Economics |
Author |
: Mitsuru Kodama |
Publisher |
: Springer |
Release |
: 2018-07-02 |
File |
: 372 Pages |
ISBN-13 |
: 9783319772400 |
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BOOK EXCERPT:
The Three-volume set LNCS 14596, 14596 and 14598 constitutes the proceedings of the 19th International Conference on Wisdom, Well-Being, Win-Win, iConference 2024, which was hosted virtually by University of Tsukuba, Japan and in presence by Jilin University, Changchun, China, during April 15-26, 2024. The 36 full papers and 55 short papers are presented in these proceedings were carefully reviewed and selected from 218 submissions. The papers are organized in the following topical sections: Volume I: Archives and Information Sustainability; Behavioural Research; AI and Machine Learning; Information Science and Data Science; Information and Digital Literacy. Volume II: Digital Humanities; Intellectual Property Issues; Social Media and Digital Networks; Disinformation and Misinformation; Libraries, Bibliometrics and Metadata. Volume III: Knowledge Management; Information Science Education; Information Governance and Ethics; Health Informatics; Human-AI Collaboration; Information Retrieval; Community Informatics; Scholarly, Communication and Open Access.
Product Details :
Genre |
: Artificial intelligence |
Author |
: Isaac Sserwanga |
Publisher |
: Springer Nature |
Release |
: 2024 |
File |
: 436 Pages |
ISBN-13 |
: 9783031578601 |
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BOOK EXCERPT:
Here are some steps you can take to discover your professional vocation and achieve success in your chosen career: Self-assessment: Take some time to reflect on your interests, values, strengths, and passions. Consider what activities make you feel fulfilled and energized. You can also take career assessment tests or work with a career counselor to gain further insight into your strengths and preferences. Research: Research various careers and industries that align with your interests and skills. Look into the job outlook, salary potential, and required qualifications for different professions. Networking with professionals in your desired field can also provide valuable insights. Gain experience: Consider volunteering, internships, or part-time work in industries that interest you. This will help you gain hands-on experience and learn more about the day-to-day responsibilities of different careers. Set goals: Develop short- and long-term career goals based on your interests and strengths. Create a plan to achieve these goals, including steps for acquiring necessary skills and qualifications. Continuous learning: Invest in your professional development by seeking out opportunities for learning and growth. This could include attending workshops, taking courses, or pursuing advanced degrees in your field. Network: Build relationships with professionals in your desired field through networking events, industry conferences, and social media platforms like LinkedIn. Networking can help you gain valuable insights, advice, and potential job opportunities. Take risks: Don't be afraid to step out of your comfort zone and take calculated risks in your career. Embrace new challenges and opportunities for growth, even if they push you outside of your current skill set. Persist: Building a successful career takes time and effort. Stay persistent and resilient in the face of setbacks and challenges. Keep refining your skills, seeking out new opportunities, and staying focused on your goals. By following these steps and staying open to new experiences and opportunities, you can discover your professional vocation and achieve success in your chosen career path.
Product Details :
Genre |
: Biography & Autobiography |
Author |
: Pablo Grover |
Publisher |
: Pablo Grover |
Release |
: 2024-03-10 |
File |
: 24 Pages |
ISBN-13 |
: |
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BOOK EXCERPT:
This book provides an overview of the opportunities and risks of digitalisation and the platforms that embody it and constitute society's new infrastructure. From a management point of view – defined here as the steering of organised and finalised collective action – understanding this major socio-technical disruption is paramount. The book helps to comprehend its main players, such as the American GAFAM, their power and its sources, their architecture, and their impact on different industries and professions, labour markets, companies, and education. Responding to the dominance of tech giants, numerous initiatives are striving to regulate their influence, safeguard democratic sovereignty, promote fair competition in the digital sphere, and employ frugal digitalisation methods to counteract detrimental aspects of these “oligopolistic” platforms. In essence, shouldn't the overarching aim of digitalisation be to foster community development, strengthen individual and collective capabilities, and preserve the environment, while producing goods and services to meet shared societal interests? Throughout the four sections of this book and its 16 chapters, actors in the digital process and/or academics provide analyses and illustrations of the great digital transformation, examining the ways in which socio-technical advances can be created or used for the benefit of all, while avoiding major risks.
Product Details :
Genre |
: Business & Economics |
Author |
: Mathias Béjean |
Publisher |
: Taylor & Francis |
Release |
: 2024-06-14 |
File |
: 222 Pages |
ISBN-13 |
: 9781040091302 |
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BOOK EXCERPT:
Over the past decade, businesses have faced relentless change on multiple dimensions, and the list of the world’s largest companies has changed enormously. The keys to success are likely to be just as different for the new decade. Winning the ’20s analyzes the new competitive environment that businesses face and outlines what will it take to win in the 2020s. To stay ahead of the trends that are reshaping business, leaders need to rethink existing assumptions and retool their companies. Both traditional incumbents and younger digital giants will face very different but equally critical challenges in the 2020s—and would do well to learn from each other’s strengths. This book discusses the new dimensions of competition that will affect corporate strategy in the next decade and how leaders can reinvent their organizations to be better suited for the new environment. The companies that succeed in the 2020s will look very different than they do today—they will have evolved their businesses to harness new technologies and reshaped their external relationships, organizations, and approaches accordingly. Winning the ’20s will help business professionals as well as academics and students with an interest in strategy and leadership answer this critical question for the start of this decade: How should you prepare your company to avoid being left behind and emerge as a winner in a rapidly evolving business landscape?
Product Details :
Genre |
: Business & Economics |
Author |
: Martin Reeves |
Publisher |
: Walter de Gruyter GmbH & Co KG |
Release |
: 2021-05-10 |
File |
: 117 Pages |
ISBN-13 |
: 9783110730067 |