Proven advice for communicating effectively before the media, customers, employees, and investor relations Many executives focus too narrowly on the financial side of their business and neglect the importance of communicating with their employees, the media, and the public. World Class Communication equips you with crisis lessons, procedures, and examples that could help your company save millions of dollars through proper preparation and response. The must-have book every CEO needs, World Class Communication is packed with examples of good and bad handling of countless situations and expert instruction on how to manage them without breaking into a sweat. Reveals the keys to successful shareholder communication Tips for winning in the media—every time out Expert tips for developing powerful public speaking techniques Discover how to rally employee support and performance through communication There is a great, and often irrational, fear of the media among CEOs, with too few executives truly knowing how to deliver a message effectively in an interview. World Class Communication delivers the necessary tools and techniques you need to communicate your message to your target audience—from shareholder meetings to corporate communications to handling crises.

Proven advice for communicating effectively before the media, customers, employees, and investor relations Many executives focus too narrowly on the financial side of their business and neglect the importance of communicating with their employees, the media, and the public. World Class Communication equips you with crisis lessons, procedures, and examples that could help your company save millions of dollars through proper preparation and response. The must-have book every CEO needs, World Class Communication is packed with examples of good and bad handling of countless situations and expert instruction on how to manage them without breaking into a sweat. Reveals the keys to successful shareholder communication Tips for winning in the media—every time out Expert tips for developing powerful public speaking techniques Discover how to rally employee support and performance through communication There is a great, and often irrational, fear of the media among CEOs, with too few executives truly knowing how to deliver a message effectively in an interview. World Class Communication delivers the necessary tools and techniques you need to communicate your message to your target audience—from shareholder meetings to corporate communications to handling crises.

A corporate crisis situation is an integral part of a company's life cycle. On average, the probability that corporate manager will experience a corporate crisis situation within five years is almost as high as 82%. Multinational companies in particular face a higher potential because of their various external environments, extended media and respectively public interest in their actions, and consequently their dependence on different public opinions as well as the much wider impacts because of their publics' spread. Well planned and organisationally integrated multinational crisis communication is a key success factor in a crisis situation. Yet existing models and frameworks in crisis communication are rather tactically than strategically oriented, lack in of the depth of the guidance they provide, and present limitations in their scope of application. In addition, publications on crisis communication provided by experts with practical experience mainly deal with a wide field of case studies and neglect scientific applications; a holistic view on strategic multinational crisis communication is weak. The dissertation examines the nature of strategic multinational crisis communication and identifies their general organisational integration and coherences with corporate functions within a multinational environment. By following a theoretical analysis approach, deficiencies and weaknesses of existing crisis communication theories and the underlying literature will be identified. This is accomplished through constant comparison of these science-based bodies of data with current needs and requirements coming from practice (practice body of data) in multinational crisis communication. These results build the foundation for a new practice-related and scientifically supported theory in long term planned crisis communication for multinational companies. By reducing complexity through arranging and organising complexity, the first generation of a new strategic multinationa

Highlights successful communication practices at Dell, General Electric, Microsoft, and Monsanto.

This third edition of Exploring Internal Communication includes new chapters on the history of internal communication, the evolution of employee engagement, the current state of practice, change communication, storytelling, research and measurement, an internal communication measurement dashboard, intranet management and internal social media. It argues that internal communication practice is about keeping employees informed and at the same time giving them a voice that is treated seriously. The book is both a companion for internal communication courses and an exploration of key concepts for a strategic approach to practice that underpins employee engagement.

Whether you're an aspiring manager, in middle management or a global executive, gain the skills, insights and confidence you need to become a world-class manager. Over 77% of organizations believe that effective leadership is lacking in the modern workforce. That leaves a huge opportunity for success for anyone who develops their skills to become a world-class manager. This ground-breaking book uncovers the secrets of success through key insights across all sectors and all disciplines of business, from time management and meetings to developing strategies and building a team. As a globally renowned leadership expert, Wayne Clarke brings his wealth of expertise to this book, distilling the key insights and skills from his globally bestselling course. Supported by a range of diverse case studies, How to Become a World-Class Manager will equip you with the skills and insights you need to take your career to new heights and reach the higher echelons of management.

What do world-class teams do that others don't? How do those teams think, make decisions and respond to challenges? Stronger Together will help readers to understand what differentiates world-class teams from the rest. Using these insights, readers can apply the same key principles when leading - or being a part of - a team, whether they are in a business or sports environment. To illustrate how world-class teams operate and how they're led, the author draws on examples of teamwork from a diverse range of disciplines, from The Red Arrows to SAS Units, a Formula One Pit Crew, Americas Cup yacht crews, World Championship sports teams and more. He includes case studies from his work with elite professional, international and Olympic sports teams, plus executive leadership teams from businesses. This truly insightful and fascinating book lifts the lid on what it takes to be the best and how we can translate these lessons to our own performance.

Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. The Power of Communication builds on the U.S. Marine Corps' legendary publication Warfighting, showing how to apply the Corps' proven leadership and strategy doctrine to all forms of public communication — and achieve truly extraordinary results. World-renowned leadership communications expert, consultant, and speaker Helio Fred Garcia reveals how to orient on audiences, recognizing their centers of gravity and most critical concerns. You'll learn how to integrate and succeed with all three levels of communication: strategic, operational, and tactical. Garcia shows how to take the initiative and control the agenda... respond to events with speed and focus... use the power of maneuver... prepare and plan... and put it all together, becoming a "habitually strategic" communicator.

A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking a refreshing interdisciplinary approach, it is an essential reference, offering in-depth analysis and contemporary case studies.

Comprehensive learning resource providing a framework for successful application of advanced transportation technologies in urban areas Smart Mobility: Using Technology to Improve Transportation in Smart Cities addresses the nature and characteristics of smart cities, providing a focus on smart mobility within urban areas and the opportunities and challenges associated with the application of advanced transportation technologies. The three highly qualified authors include an emphasis on decarbonization possibilities and the potential for smart mobility to reduce emissions and fuel consumption while optimizing modal use, along with risk identification and management using a structured approach. A focus is also placed on the need for end-to-end travel support from origin to ultimate destination, reflecting consumer needs for comprehensive decision support and travel support services. Overall, Smart Mobility provides a framework, planning, and KPIs for smart mobility success and explains how effective performance management can be enabled. Additional topics covered in this modern and thought-provoking work include: Policies and strategies associated with smart mobility, including a description of the organizational arrangements required to support smart mobility technologies The definition of appropriate institutional, funding, and commercial arrangements to assist interested practitioners to solve what is often their biggest challenge Coverage of smart mobility operational management, explaining the likely impact of smart mobility on transportation operations How to attain balance between transportation objectives and the avoidance of undesirable side effects such as congestion For public and private sector professionals in the smart mobility community, Smart Mobility is an essential and easy-to-understand learning resource that will help readers comprehend the state-of-the-art progress in the field and be prepared for future advancements in this important and rapidly-developing industry.