Now updated! Your personal tour guide to the history of the world Want to know more about global history? This concise guide explains in clear detail all the major players and events that have made the world what it is today. Covering the entirety of human history, this comprehensive resource highlights important developments in everything from religion and science to art and war — giving you an understanding of how the 21st-century world came to be. Begin to connect with the past — label the eras as you meet the Neanderthals, home in on Homer, raise Atlantis, and preserve Pharaohs Find strength in numbers — trace the growth from ancient civilizations to today's global community and discover what makes societies succeed or fail Discover the impact of thought — explore the rise of religion, the roots of philosophy, and the advance of science — and how our feelings and beliefs continually redefined us Know the global consequences of war — ride with the Greeks and the Romans, arm yourself with the cavalry, dig the trenches, and follow the paths humans took to wage modern war Meet the movers and shakers — from great leaders and courageous revolutionaries to ruthless tyrants and unsung heroes Examine significant events of the 21st century — from 9/11 and the Afghanistan and Iraq wars to climate change, Hurricane Katrina, and the economic rise of China, India, and Brazil Open the book and find: A detailed overview of history The development of the world's religions Reviews of essential historical documents, from the Bible to the Bill of Rights The invention of writing and art Scientific developments that revolutionized the world Capsule biographies of people who changed history — and a few who were changed by it Ten unforgettable dates in world history

Learn how to apply NLP to fine-tune life skills, build rapport, enhance communication, and become more persuasive One of the most exciting psychological techniques in use today, neuro-linguistic programming helps you model yourself on those-or, more accurately, the thought processes of those-who are stellar in their fields. Rooted in behavioral psychology of the 1970s, the concepts of NLP are now common to such diverse areas as business, education, sports, health, music and the performing arts-and have been instrumental in helping people change and improve their professional and personal lives. In this handy, informative guide, you will acquire a basic toolkit of NLP techniques, with advice on the NLP approach to goal-setting, as well as insights on how you think, form mental strategies, manage emotional states, and, finally, understand the world. With new content on new code NLP, symbolic modeling, clean language in the workplace and energetic NLP-techniques developed after the first edition Includes updated information throughout and two new chapters: Dipping into Modeling and Making Change Easier Not simply a guide to reprogramming your negative or habitual thoughts, this practical, down-to-earth introduction to NLP is the first step to fulfilling personal and professional ambitions and achieving excellence in every sphere of your life.

Don't fall behind—Coach your business toward success! Business Coaching & Mentoring For Dummies explores effective coaching strategies that guide you in coaching and mentoring your colleagues. With insight into key coaching concepts and an impressive range of tools, this easy-to-use resource helps you transform your team—and yourself in the process! Written from the perspective of a business coach, this comprehensive book explores the practical coaching skill set, tools, and techniques that will help you along your way, and explains how to identify who to coach, what to coach, how to coach, and when to coach. Whether you have experience in a coaching and mentoring role or you're new to the coaching game, this is a valuable must-have resource. The right approach to business coaching can take your company from good to great—it can also improve employee satisfaction, employee loyalty, team morale, and your bottom line. The trick is to approach business coaching in a way that is effective and flexible, ensuring that you achieve results while meeting the unique needs of your team. This comprehensive text will help you: Understand the foundational concepts of business coaching and mentoring Discover how proper coaching and mentoring methods can help get a business on the right track Identify and leverage tools to develop your business leadership mindset Create a successful personal and business identity with the support and guidance of a coach Business Coaching & Mentoring For Dummies is an essential resource for business owners, business leaders, coaches, and mentors who want to take their skills to the next level.

Microsoft CRM, das sind die heiss ersehnten Customer Relationship Management (CRM) Software Anwendungen von Microsoft, die jetzt demnächst auf den Markt kommen und die insbesondere auf den Bedarf kleiner und mittelständischer Unternehmen zugeschnitten sind. "Microsoft CRM For Dummies" ist ein praktischer Leitfaden, der Anfänger und fortgeschrittene Anfänger mit dem Leistungsumfang und der Nutzung dieser CRM Software vertraut macht. Das Buch geht ausführlich auf die wichtigsten Features von Microsoft CRM ein, wie z.B. integrierte Vertriebs- und Servicemodule, Funktionen für das Lead- und Verkaufschancenmanagement, komplette Kontakthistorie, automatisches Ereignismeldungssystem, leistungsfähige Wissensdatenbank sowie spezielle Reporting Tools für die genaue Umsatzplanung und die Auswertung der Geschäftsaktivitäten. Die Vorteile von Microsoft CRM liegen klar auf der Hand: Mit dieser neuen Software können Sie effektiver verkaufen, alle Aktivitäten zentral an einem Ort verwalten, potentielle Interessenten effizient ermitteln und zu Kunden machen, schneller informationsbasierte Entscheidungen treffen, durchgängigen Service anbieten und vieles andere mehr. Darüber hinaus ist Microsoft CRM schnell einzuführen, leicht anzupassen und einfach zu bedienen. Autor Joel Scott gilt international als Experte für erfolgreiches CRM im Bereich mittelständischer Unternehmen. Er ist President und Chef-Trainer der Computer Control Corporation, einem Unternehmen, das sich auf den Vertrieb von CRM Software und entsprechenden Schulungen spezialisiert hat. Ein Band aus der beliebten 'For Dummies'-Reihe.

Are you putting your best foot forward in meetings? Are you connecting with the right people at functions? Throughout your life, you will find yourself in situations where professional networking will help you get to where you want to go. Whatever your strengths or weaknesses are, you can always improve your networking skills, and Professional Networking For Dummies can show you how. Whether you feel ineffective at connecting with others or just want to become a better networker than you are today, Professional Networking For Dummies can help you develop great people skills. Professional Networking For Dummies explores the essential techniques of networking to get you meeting and greeting in no time. It will help you get into the networking mindset and avoid such self-defeating traps as expecting immediate returns or turning off new potential colleagues. You’ll also discover how to overcome inhibitions, make small talk, and meet new contacts. Plus, you ’ll find special information on networking tools and technology, such as networking clubs, using voice and e-mail, Internet networking, and more. Through these pages you’ll find out how to: Maximize your relationships Expand your circle of influence through networking events Network in the corporate world, your community, and in your personal life Develop lifelong career-building habits Build and maintain your network Networking is a universal principle of giving and receiving—a lifestyle rather than a technique. Professional Networking for Dummies can help you build lasting, powerful relationships, both in and out of the office. From using business cards properly to networking your way into a new job, this friendly guide is your tick to personal and professional success.

Use TRIZ to unlock creative problem solving Are you new to TRIZ and looking for an easy-to-follow guide on how you can use it to enhance your company's creativity, innovation and problem-solving abilities? Look no further! Written in plain English and packed with tons of accessible and easy-to-follow instruction, TRIZ For Dummies shows you how to use this powerful toolkit to discover all the ways of solving a problem, uncover new concepts and identify previously unseen routes for new product development. An international science that relies on the study of patterns in problems and solutions, TRIZ offers a powerful problem-solving and creativity-generating solution for companies looking to promote innovation, especially in the face of having to do more with less. Inside, you'll find out how to successfully apply this problem-solving toolkit to benefit from the experience of the whole world—not just the spontaneous and occasional creativity of individuals or groups of engineers with an organisation. Learn to think like a genius with TRIZ Discover the benefits of TRIZ as a tool for businesses Find fun and simple exercises for putting TRIZ into practise Benefit from industry examples of where TRIZ has worked—and how With the help of TRIZ For Dummies, you'll get the skills needed to see the wood for the trees and solve complex problems with creativity, ingenuity and innovation.

Get the business funding you need to secure your success The issue of funding is one of the biggest pain points for small- and medium-sized businesses—and one that comes up on a daily basis. Whether you're unsure about how to go about getting a loan, unfamiliar with the different options available to you or confused as to which would be the right solution for your particular business, Business Funding For Dummies provides plain-English, down-to-earth guidance on everything you need to successfully fund your business venture. Friendly, authoritative, and with a dash of humor thrown in for fun, this hands-on guide takes the fear out of funding and walks you step-by-step through the process of ensuring your business is financially viable. From crowd funding and angels to grants and friends, families, and fools, it covers every form of funding available—and helps you hone in on and secure the ones that are right for your unique needs. Includes mini case studies, quotes, and plenty of examples Offers excerpts from interviews with financiers and entrepreneurs Topics covered include all forms of funding Covers angels in the UK and abroad If you're the owner or director of a small-to-medium-sized business looking to start an SME, but have been barking up the wrong tree, Business Funding For Dummies is the fast and easy way to get the funds you need.

Film Studies From Hollywood to Bollywood, explore the fantastic world of film Whether you’re preparing to study film at university or you simply have a passion for cinema, you’re bound to enjoy this book. Here’s where you’ll learn how people communicate ideas in films, how the industry works and who’s on the team, the impact of film on popular culture, the different genres and styles, film theory, the joys of animation and so much more. Explore far-reaching effects – examine the narrative, artistic, cultural, economic and political implications of cinema Compare and contrast film and reality – explore conceptual frameworks for a film’s relationship to reality Find out just how they do it – discover how stories are developed in movies and how a storyline is related to broader issues in society Work out what it’s all about – get to grips with avant-garde cinema and find out what such films really offer Take the incredible world tour – sample the unique styles of cinema in Europe, Japan, India and other countries Go larger than life – learn about greats in the industry, venture into film analysis and look at the transitions into 21st century cinema Open the book and find: How people tell stories in film Ways film is used to explore current issues and attitudes Responsibilities of cinema tographers and producers The mysteries of mise-en-scene All about digital-age animation Auteurs from the 1930s to today What poststructuralism and postmodernism really mean Ten must-watch movies

Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer nurturing and management. It's not just sales! In-depth coverage also includes strategy, marketing, client management, and partnerships/alliances, helping you develop robust business practices that can be used every day. You'll learn how to structure, organise, and execute an effective development plan, with step-by-step expert guidance. Realising that you can't just "hire a sales guy" and expect immediate results is one of the toughest lessons small business CEOs have to learn. Developing a business is about more than just gaining customers – it's about integrating every facet of your business in an overarching strategy that continually works toward growth. Business Development For Dummies provides a model, and teaches you what you need to know to make it work for your business. Learn the core concepts of business development, and how it differs from sales Build a practical, step-by-step business development strategy Incorporate marketing, sales, and customer management in general planning Develop and implement a growth-enhancing partnership strategy Recognising that business development is much more than just sales is the first important step to sustained growth. Development should be daily – not just when business starts to tail off, or you fall into a cycle of growth and regression. Plan for growth, and make it stick – Business Development For Dummies shows you how.

An accessible and engaging introduction to the big picture of UK and international economics Are you studying macroeconomics, but don't know inflation from stagflation? Have no fear! This easy-to-understand guide, written specifically for the UK market, is packed with real-world examples and cases that easily illustrate the key concepts you'll need to know to fully grasp macroeconomics and ace your exams. Taking a fun, step-by-step approach to the topic, this great guide provides an engaging introduction to macroeconomics and then delves into more specific topics, such as business cycles, inflation, unemployment, domestic output, monetary policy, and much more. When it comes to the interaction of politics, business decisions, consumer actions, and monetary policy, the study of economics is international in scope. That means you must understand not just the economies of nations, but also the interrelatedness of national economies throughout the world. This easy, accessible guide will help you: Find out how many different financial, business, consumer, and political factors interact to create the overall economic reality of nations Understand business cycles, economic growth, and fiscal and monetary policies Study the relationships of various economic indicators, such as inflation, unemployment, and domestic output Gain a solid understanding of macroeconomics by building on microeconomic principles and using real-world examples If you're struggling with your economics course or you need to get up to speed on the topic of macroeconomics quickly, Macroeconomics For Dummies has you covered!