Viva Madison Avenue

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Genre : Communication in politics
Author : George Panetta
Publisher :
Release : 1957
File : 264 Pages
ISBN-13 : UCAL:$B104090


Adman S Dilemma

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The Adman's Dilemma is a cultural biography that explores the rise and fall of the advertising man as a figure who became effectively a licensed deceiver in the process of governing the lives of American consumers. Apparently this personage was caught up in a contradiction, both compelled to deceive yet supposed to tell the truth. It was this moral condition and its consequences that made the adman so interesting to critics, novelists, and eventually filmmakers. The biography tracks his saga from its origins in the exaggerated doings of P.T. Barnum, the emergence of a new profession in the 1920s, the heyday of the adman's influence during the post-WW2 era, the later rebranding of the adman as artist, until the apparent demise of the figure, symbolized by the triumph of that consummate huckster, Donald Trump. In The Adman's Dilemma, author Paul Rutherford explores how people inside and outside the advertising industry have understood the conflict between artifice and authenticity. The book employs a range of fictional and nonfictional sources, including memoirs, novels, movies, TV shows, websites, and museum exhibits to suggest how the adman embodied some of the strange realities of modernity.

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Genre : Business & Economics
Author : Paul Rutherford
Publisher : University of Toronto Press
Release : 2018-01-01
File : 467 Pages
ISBN-13 : 9781487522988


Hip Figures

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Hip Figures dramatically alters our understanding of the postwar American novel by showing how it mobilized fantasies of black style on behalf of the Democratic Party. Fascinated by jazz, rhythm and blues, and rock and roll, novelists such as Norman Mailer, Ralph Ellison, John Updike, and Joan Didion turned to hip culture to negotiate the voter realignments then reshaping national politics. Figuratively transporting white professionals and managers into the skins of African Americans, these novelists and many others insisted on their own importance to the ambitions of a party dependent on coalition-building but not fully committed to integration. Arbiters of hip for readers who weren't, they effectively branded and marketed the liberalism of their moment—and ours.

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Genre : Literary Criticism
Author : Michael Szalay
Publisher : Stanford University Press
Release : 2012-06-20
File : 337 Pages
ISBN-13 : 9780804782616


Questions For The Mrcs Viva

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The Viva Voce is a particularly difficult element of the MRCS exam since candidates will be tested across a broad range of topics in surgery, pathology, critical care and basic science, and also as candidates are unsure what to expect, or how to prepare for such an exam.Questions for the MRCS Viva is an essential guide to sitting and passing the Vi

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Genre : Medical
Author : Jeff Garner
Publisher : CRC Press
Release : 2004-01-30
File : 350 Pages
ISBN-13 : 9781444114058


Cracking The Mrcs Viva

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Cracking the MRCS Viva is an outstanding guide to the MRCS Viva examination. Its unique approach recreates the structure and content of each individual viva, allowing the reader to self-test, or two students to recreate mock viva sessions for themselves.Divided into six sections to mirror the exam - applied surgical anatomy, operative surgery, appl

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Genre : Medical
Author : Iain Au-Yong
Publisher : CRC Press
Release : 2006-11-24
File : 573 Pages
ISBN-13 : 9781444113587


Viva Cal Neva

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The book takes a 32 year old real estate maven from Florida, at his employer's behest, to be a partner in a little casino in Nevada. From the beginning of the escapade, there are twists and turns as our hero finds out the ways of the world of gambling and chicanery. IF it was easy, anybody could do it. There is no completion to the tale, until the very last page of some 440 pages. Many of the persons involved in the plot are real people working under pseudonyms in the book. Many things happened in the book, exactly as they happened in real life - except - the tale is fiction. Any names or similarities with real people - living or dead - are purely coincidental.

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Genre :
Author : Larry Dunning
Publisher : AuthorHouse
Release : 2010-07
File : 446 Pages
ISBN-13 : 9781452023588


Viva La Raza

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"A history of Chicana and Chicano militancy that explores the question of whether this social movement is a racial or a national struggle"--Provided by publisher.

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Genre : Political Science
Author : Yolanda Alaniz
Publisher : Red Letter Press
Release : 2008
File : 362 Pages
ISBN-13 : 0932323286


Viva Baseball

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Lively and anecdotal, Viva Baseball! chronicles the struggles of Latin American professional baseball players in the United States from the late 1800s to the present. Even as "Fernandomania" raged in 1981, most Latin players felt lonely, shunned, and forgotten. Samuel Regalado reveals the shocking racism faced by these immigrant athletes in a white culture. Only a burning desire to succeed and a grim determination to leave behind the grinding poverty of their homelands could have driven these men to continue in the face of overwhelming hostility. In addition to mining the National Baseball Hall of Fame Library in Cooperstown, New York, and the Sporting News archives, Regalado conducted interviews with some twenty-five Latin baseball stars, among them Felipe Alou, Orlando Cepeda, and Tony Oliva.

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Genre : History
Author : Samuel Octavio Regalado
Publisher : University of Illinois Press
Release : 1998
File : 260 Pages
ISBN-13 : 0252067126


The Godfather Effect

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Fifty years and one billion dollars in gross box-office receipts after the initial release of The Godfather, Francis Ford Coppola's masterful trilogy continues to fascinate viewers old and new. The Godfather Effect skillfully analyzes the reasons behind this ongoing global phenomenon. Packed with behind-the-scenes anecdotes from all three Godfather films, Tom Santopietro explores the historical origins of the Mob and why they thrived in America, how Italian-Americans are portrayed in the media, and how a saga of murderous gangsters captivated audiences around the globe. Laced with stories about Brando, Pacino, and Sinatra, and interwoven with a funny and poignant memoir about the author's own experiences growing up with an Italian name in an Anglo world of private schools and country clubs, The Godfather Effect is a book for film lovers, observers of American life, and Italians of all nationalities.

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Genre : Performing Arts
Author : Tom Santopietro
Publisher : Rowman & Littlefield
Release : 2022-03-01
File : 337 Pages
ISBN-13 : 9781493068869


Diane Arbus

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“A spellbinding portrait” of the tumultuous life and artistic career of one of the most creative photographers of the 1960s (New York magazine). Diane Arbus became famous for her intimate and unconventional portraits of twins, dwarfs, sideshow performers, eccentrics, and everyday “freaks.” Condemned by some for voyeurism, praised by others for compassion, she was nonetheless a transformative figure in twentieth-century photography and hailed by all for her undeniable genius. Her life was cut short when she committed suicide in 1971 at the peak of her career. In the first complete biography of Arbus, author Patricia Bosworth traces the arc of Arbus’s remarkable life: her sheltered upper-class childhood and passionate, all-consuming marriage to Allan Arbus; her roles as wife and devoted mother; and her evolution from fashion photographer to critically acclaimed artist—one who forever altered the boundaries of photography.

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Genre : Biography & Autobiography
Author : Patricia Bosworth
Publisher : Open Road Media
Release : 2012-06-05
File : 669 Pages
ISBN-13 : 9781453244999