How Brian Sold Over 500,000 Books When Brian Rathbone got himself kicked out of high school, no one would have guessed he would go on to sell more than half a million books. No one knew who he was. No one was waiting to buy his next book, but somehow he managed to build an audience from scratch. Brian shares his mistakes and successes, so you can benefit from his experiences. Introduction - Who the heck is Brian Rathbone? The Basics – Don’t put the cart before the dragon Audience Building – Engage the geek magnet Hyperlinks for Authors – Transporting the reader to your world Readers Versus Units Sold – Treasure the dragon, not the hoard Email Lists – The dragons are in the list Mailing List Rental – Other people’s dragons Giving Away Content – No such thing as a free dragon Distributors Versus Publishing Direct – Here, you deal with the dragons! Conventions, Events and Book Signings – Beware the unicorn traffic jam Give The Reader Options – What color is your dragon? Meta-data – People who ran from this dragon also ran from that one Know Your Retailer – Befriend the gentle giant Team Up With Others – There is strength in legion Where To Spend Your Money – You can’t take hoard with you Web Sites And Email For Authors – hotone @ grumpydragons.com Twitter For Authors – Wookiees, Peanuts and Shapeways SEO For Authors – Invisible books don’t sell and they scare me a little Analytics For Authors – Counting your dragons. Marketing Nonfiction – How dragons can help you, too! Conclusion – Group dragon hug.

The sales manager's step-by-step guide to better team performance As an experienced sales manager, how do you improve your team's performance? Which selling skills, developed to their fullest potential, have the greatest impact on revenues and profitability? You Can Always Sell More will guide you through a proven step-by-step system for evaluating, training, and coaching your sales force. It will help you establish a simple and effective evaluation and improvement planning process for even your most successful salespeople. Proven in a wide array of industries, this will also show you how to improve your ability to coach and lead a team of sales professionals. Jim Pancero (Eden Prairie, MN) is the founder of one of the country's most advanced sales and sales management training and consulting firms. He has conducted training sessions for over 200,000 experienced corporate sales-team members, association attendees, and graduate-level university students.

How are some people able to sell almost anything while many others are struggling to sell a single product? Most people believe selling is very tough. Sales is easy when you understand the fundamentals. Actually, everybody in this world is a salesperson. Every single day we are selling to each other. Whether you are from a sales background or not, this book will help you master the art of selling.

This comprehensive introductory self study guide, is designed to introduce the reader to the field of sales. Readers will learn the history of the profession, why salespeople are so important, why salespeople get paid so well, basic concepts to start in the profession, and interview skills to land that first sales job. If you have ever thought about sales as a profession, this is the place to start.

Anyone Can Sell By: Seth Stevens Anyone Can Sell is your quick and easy guide to excellent salesmanship, leadership, and more! Packed with personality and wisdom from a man who has spent years garnering experience and honing his craft, learn the special skills, tools, and tactics to becoming a better salesperson and leader, from getting started to building meaningful relationships with your coworkers and clients—and even the competition. Move forward in your career with confidence, knowing there’s always room to grow and get better, no matter what stage of your career you’re at. Whether you’re a seasoned salesperson or just beginning, there’s something in here for you.

Starting an app development company is one of the most rewarding things you’ll ever do. Or it sends you into bankruptcy and despair. If only there was a guide out there, to help you along the way. This book is your guide to starting, running, expanding, buying, and selling a development consulting firm. But not just any consulting firm, one with a focus on Apple. Apple has been gaining adoption in businesses ranging from traditional 5 person start ups to some of the largest companies in the world. Author Charles Edge has been there since the days that the Mac was a dying breed in business, then saw the advent of the iPhone and iPad, and has consulted for environments ranging from the home user to the largest Apple deployments in the world. Now there are well over 10,000 shops out there consulting on Apple in business and more appearing every day. Build, Run, and Sell Your Apple Consulting Practice takes you through the journey, from just an idea to start a company all the way through mergers and finally into selling your successful and growing Apple development business. What You'll Learn Create and deploy grassroots as well as more traditional marketing plans Engage in the community of developers and companies that will hire you and vice versa Effecively buy and sell your time and talents to grow your business while remaining agile Who This Book Is For Business owners looking to grow and diversify their companies as well as developers, engineers, and designers working on Apple apps who would like to branch out into starting their own consulting business.

Whether you are thinking about publishing your own book, or your book is already in print, this practical step-by-step guide tells you how to lead a successful marketing campaign to raise your profile as a published author and sell more copies of your book. Every author wants to do his or her part to help their book reach its intended market. This book gives you the knowledge to do so. The marketing activities explained in this book are set out in sequential order from pre-publication through to post-publication over a three-year period. This book tells you everything you need to know to make your book the commercial success that it deserves.

Some people only ever sell their business once, usually when they are looking to retire. Others will find themselves selling their businesses a number of times during their careers as they move from one project to the next. But both types of people have one thing in common: they need to get the best deal possible out of the sale.This practical, commonsense book will help to secure the best result. Now updated and revised, it is in its 2nd updated edition. It offers first-hand advice on the whole sale process from deciding why and when to sell through getting the best sale to completing the deal. Charts and examples offer advice on essential legal, financial and strategic issues for all types of enterprises, however big or small your business.

Step by step instructions to easily create, publish, promote and sell an eBook successfully without spending a dime. Everyone has at least one eBook in them. Turn your experience, knowledge, passion or expertise into passive and residual income with an eBook. Build and establish your brand and open doors to various other opportunities. No technical knowledge needed. This eBook will NOT disappoint.